The Equinox Series Business Model
Discover how HydroHoof™ Equinox Series revolutionizes hoof care with a first-of-its-kind approach, delivering real-time insights and unparalleled welfare validation. Our business model is built on innovation, transparency, and a commitment to the well-being of animals across various sectors.

Ideal Customers and Their Needs
HydroHoof™ Equinox Series is designed for:
- Competitive horse owners who seek early hoof stress detection.
- Sanctuaries and rescues monitoring recovery and welfare.
- Vets and mobile clinics needing non-invasive diagnostics.
- Smart farms tracking hydration and hoof health across herds.
Their key needs include:
- Real-time hoof stress alerts.
- RFID-linked animal profiles.
- Solar-powered autonomy.
- Coalition-grade transparency.
How it works:
- RFID tag triggers scan.
- Weight sensors detect hoof pressure shifts.
- Cloud sync compares data to baseline.
- Solar power keeps it running anywhere.
- Dashboard app displays hydration, weight, and hoof stress in real time.

What makes us different and better?
- First-of-its-kind diagnostic hydration ramp: No other hoof care solution combines hydration, hoof stress detection, and welfare validation in one autonomous unit.
- RFID-triggered hoof stress detection: Scans weight distribution and micro-pressure shifts as animals hydrate, flagging issues before they become visible.
- Solar-powered, closed-loop autonomy: Operates off-grid with rain collection and filtration, ensuring 24/7 welfare monitoring anywhere.
- Cloud-synced dashboard app: Displays hydration intake, hoof stress, and welfare history in real time, with symbolic overlays for privacy-first design.
- Multi-species compatibility: Works seamlessly for horses, dogs, elephants, giraffes, and more—bridging competition, sanctuary, and smart farming zones.
- Partner-to-Partner Communication: Coalition members can securely message, share hoof stress alerts, and coordinate welfare responses directly in the HydroHoof™ app. Builds transparency and trust across sanctuaries, vets, farms, and competition teams. Communication logs double as grant-ready proof of ethical coordination.
- Grant-ready optics and legacy impact: Every scan and message builds a transparent welfare record, elevating HydroHoof™ beyond hoof care into a coalition-grade welfare platform.

Key Activities for Delivering our Solutions
- Product Innovation & Safety Design
- Ethical Data & Diagnostics
- Customer Onboarding & Training
- Partner Communication & Coalition Building
- Deployment & Support
- Transparency & Grant Optics

Revenue generation
We have multiple revenue streams.